First We Feast with Ja Rule
byThe Murder Inc. hitmaker doesn’t hold back when talking about his former rival and taking on some of the wildest hot sauces in the…
hip hop
First Look: Straight Outta Compton
byThis peak at Straight Outta Compton indicates that the film will do two things—humanize the West Coast rappers in the context of their rise…
Off the Grid with J. Cole
byThis short film is a contemporary celebration of Bally’s long-standing affinity with hip hop culture and its iconic aesthetic. Much like the sneakers of…
The Game Ft. Drake “100”
byThe Game drops his latest video for “100” featuring Drake and his timing couldn’t be better. Fresh off the Drake vs. Meek Mill beef,…
Reebok Ventilators x Kendrick Lamar In Discussion
byKendrick Lamar recently collaborated with Reebok on their Ventilator model to create a pair of shoes that has a greater message than your standard…
Jidenna Ft. Kendrick Lamar “Classic Man”
byJidenna releases his latest video for the remix to “Classic Man” with an assist from TDE’s Kendrick Lamar. The track will appear on the…
Kendrick Lamar “Alright”
byFresh off of his BET Awards performance, Kendrick Lamar releases his official video for “Alright,” which draws a similar message in context of police…
Nas “Obey Your Thirst”
byNas tells his story with Sprite Documentaries. “There was nothing more important to me than having a voice,” says Nas in the above trailer…
The Game Ft. Drake “100”
byThe Game features Drizzy on his latest leaked tracked “100.” The Game is almost finished with his next album titled “Documentary 2,” which is…
Big Sean Ft. Jhené Aiko “I Know”
byBig Sean is on a media takeover with multiple video drops in one day. Here is the latest visual for “I Know,” which depicts…