The James Brand Launches First Brand Film

Unpacking what the everyday carry means.

The James Brand is proud to launch their first brand film today. Capturing the spirit of what the brand has been trying to accomplish over the past few years, this film unpacks what the everyday carry means and who the James consumer is. The film takes you into the daily lives of some really interesting people and James Brand loyalists, including surfer Conner Coffin, skateboarder Zach Miller, chef Chris Consentino, artist and muralist Blaine Fontana, shop owner and outdoor homesteader Carey Schleitcher-Haselhorst and professional snowboarder and rancher Mark Carter.

All day, every day. from The James Brand on Vimeo.

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