Etnies is proud to celebrate Earth Day with like-minded, environmentally conscious friends at Element by launching a collaboration collection. The collection includes a 14-piece capsule from the Jameson Bloodline featuring common riders Nick Garcia and Julian Davidson. Five years ago, the first tree from the etnies “Buy a Shoe, Plant a Tree” reforestation project was planted. One seedling, one tree, expanding to a forest. One million trees later, across three continents, the “Buy a Shoe, Plant a Tree” reforestation project is Built By Skateboarding.
The collaboration highlights Julian and Nick’s Elementality symbol featured throughout decks, apparel and footwear: two intertwined snakes and a two-headed wolf. From a highly technical shoe such as the Jameson E-Lite, to the lightweight daily chiller Jameson SC, to a stealth black bomber jacket, each piece in the collaboration reflects earth tones and includes subtle collaborative decorative details.